Floriane Rousselot is a French Art Director & Type Designer currently based in Marseille.
She founded Typelab Foundry, an independent type foundry highlighting fonts from designers all around the world, and NOISE magazine, a Series of article focusing on Mental Health in the creative industry. She’s specialised in Type Design, Art Direction, Branding & Web Design in Fashion, Tech, Music and Design universe.
She previously worked at Yard Paris and It’s Nice That.
Logotype and Artwork researches made for Nike Paris – Paris Puissans Nous.
Researches made for Nike Paris Instagram account, launched in 2022. On this occassion Nike needed a logotype to stand out from other Nike's identites and impose a french direction through typographic contrasts.